Client Description
Western Australia’s most prestigious garden, landscape and outdoor living event.
Website
Client Objectives
The client was looking to transform their marketing from a predominantly traditional media base to include more digital marketing.
The goals were as follows;-
- Get more customers through the gate
- Increase the awareness level and number of event visitors from a younger demographic
- Make better use of available funds
The Services Oracle Digital Provided
Digital transformation advisory
- Custom ticketing
- Social Marketing
- Search Marketing
- Email Marketing
- Database Management
- Advanced Data & Analytics
- Ticketing & Customer support
The Results Oracle Digital Delivered
- 40% – Increase in attendance
- 2016 – 21.8k
- 2017 – 30.5k
- Site Visitors – 59k +
- Interactions – 117.8k +
- Reach – 320k + people
- Ticket Sold Online – 9.3k +